This is according to the latest survey by global market research firm TNS in its largest ever study into people’s online activities and behaviour.
Malaysians are also the number one user of Facebook and on average they have the most number of online friends on this social media site.
Malaysia 233
Brazil 231
Norway 217
China 68
South Korea 50
Tanzania 38
Japan 29
In addition to having the most friends, Malaysians are also the heaviest users, spending an average of nine hours per week on social networking sites.
Russians ranked second with an average 8.1 hours per week online, followed by Turkey where 7.7 hours a week are spent on social networks.
The study also found that consumers are now spending more time on social networking sites than using e-mail, in part fuelled by the rise in Internet access through mobile phones.
When compared with other electronic device, the study found out that 61 percent of online users use the Internet daily against 54% for TV, 36% for radio and 32% for newspapers.
Malaysia also ranked high in photo sharing on social networks.
The number of online consumers who have ever uploaded photos to social networks or photo sharing sites is 92% in Thailand, 88% in Malaysia and 87% in Vietnam, whilst developed markets are more conservative.
Less than a third of online consumers in Japan (28%) and under half of those in Germany (48%) have uploaded photos to such sites, the study said.
The TNS survey covers nearly 90 percent of the world’s online population through 50,000 interviews with consumers in 46 countries.
In another study, it is found out that online traffic to Facebook and Twitter has jumped by 200% and 1500% respectively in the last one year. Time spent on social networking websites has also increased over the past one year by 67%. More
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