I've been scouring the net for the last few weeks trying to figure this out, but to no avail. Well, I guess that's what you get when you scour instead of really look for it in a systematic way by categorising or itemising it in detail.
Okay, in this posting I will try to do the exact by categorising or itemising it in a systematic way (whatever that is). First, I will start with UK's best Ad School.
This is in brief of what exactly I am looking for?
1. The Ad school or programme must be a full time Bachelors degree level.
2. It must offer the subject Advertising (with PR or Marketing) as major, but the faculty that offers it doesn't matter -- it could be from the Communications or Design Faculty, Marketing or even from the Management school.
3. The programme content must concentrate on the management aspect of advertising, with design-focused modules enabling students to develop an appreciation of the creative side of the job.
4. The Ad school must be rated one of the best or the most popular (in the UK) and must also be highly visible (online).
5. It must have the highest percentage or a reasonably high percentage of employability rate based on recent tracer studies either gathered from the university's own study or from HECSU's What Do Graduates Do? or HESA's Destination of Leavers from Higher Education Institutions.
6. Apart from their employability traits, the graduates are well known to have good prospects in job marketability and sustainability.
Wow, quite a tall order!
Here's a list of the Ad schools or Advertising programmes offered from well known UK universities (London Ads Schools) I have found from the web:
1. Advertising: Creative or Advertising Management and Digital Communications at Bucks New University, London
Qualification/Level: BA (Hons)
Mode of study: Full Time
Duration: 3 Years
Mode of study: Full Time
Duration: 3 Years
Faculty: Design Media & Management
Location: High Wycombe Campus
Location: High Wycombe Campus
Selected promotional write-ups: If you choose to study Advertising at Bucks you will be joining a course that has built impressive reputations with industry, based on student successes in the job market and in international awards. Students develop abilities to think conceptually and strategically, employing creativity, research and analysis to inform their solutions. Much emphasis is placed on reaching the target audience employing the most appropriate media.
Mode of study: Full Time
Duration: 3 Years
Faculty: Ealing School of Art, Design and Media
Location: Ealing Campus, St Mary's Road
Selected promotional write-ups: The philosophy of this course is to help students to develop as advertising strategists who can think and act creatively, and creative’s who can work strategically. The course is based on real-life advertising work practice, with the aim of producing future advertising strategists, planners, handlers and creative’s.
Mode of Study: Full Time
Duration: 3 Years
Faculty: Scool of Media & Performance
Location: Tremough Campus
Selected promotional write-ups: Our BA(Hons) Advertising degree has been designed in consultation with marketers, brand managers and ad agency professionals to create informed practitioners ready to shape the future of the industry. This forward-looking course is highly vocational and will equip you with the relevant skill sets, market knowledge and professional contacts to begin a fulfilling career on graduation.
Mode of Study: Full Time
Duration: 3 Years
Faculty: School of Design
Location: Elephant & Castle, London. SE1 6SB.
Selected promotional write-ups: This course seeks to challenge current preconceptions and definitions of advertising by fostering an atmosphere of experimentation and interrogation of existing practises. Taught by a team of advertising practitioners and academic theorists integrated with support from technical and studio experts, students will be equipped with contemporary and cutting edge knowledge to be able to understand the theoretical and practical aspects of every level of the advertising process from planning right through to creative output and client industry presentation.
To be continued...
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